When was the last time you stepped back from your business and looked at it from a birds eye view - a little while ago? Thought so!
 
In the ever-evolving world of the professional hair and beauty industry, staying ahead of the competition is crucial for the success of your brand. Whether you’re a haircare company, skincare manufacturer or a key opinion leader, understanding your competitors is key to carving out your unique space in the market. This is where competitor analysis comes into play—a strategic tool that can transform your business approach and keep you ahead of the curve.
 
Use this worksheet to conduct a detailed competitor analysis for your brand. This tool will help you identify key competitors, understand their strengths and weaknesses, and uncover opportunities for your brand to differentiate itself in the market.